What your website actually costs a visitor
Four measurements, a fixed £99, and a
report you can check line by line. No retainer, no call, no score out of a
hundred.
Not open for orders yet. The checkout is built and tested but is not
deployed, so there is deliberately no button here rather than one that fails
after you click it.
The four checks
What each page costs to load
Page weight, how many things the markup asks the browser to fetch, and how
many of those block the page from appearing. Slow pages lose visitors before
they see anything.
Whether it works on a phone
A page with no viewport tag renders at desktop width on a phone: the visitor
gets a zoomed-out version of your site and pinches to read it. Most of your
traffic is on a phone.
Internal links that go nowhere
Every link on your own site that returns an error, and which page it is on.
What a wrong URL returns
The one people never check. If a typo returns a normal-looking page instead of
a 404, search engines index every mistake as real content. If it returns a
parking page — which happens when an old host or subdomain still
resolves — your domain is showing a stranger’s adverts and you will
not find out from your own homepage.
What the report looks like
The same generator that produces your report produced this one, from a
fixture site rather than a real business:
sample report. Nothing is dressed up for the
example — it is the actual output.
What this is not
- It is not a rebuild, and it does not touch your site.
- It covers up to 12 pages, found by following links from
your home page. That limit is what keeps the price fixed.
- It measures what your markup declares. Anything a script fetches after the
page loads is not counted, so the real totals can only be higher than the ones
reported.
- It does not check content, security, accessibility beyond viewport, or
anything behind a login.
- There is no score out of 100. Every made-up score is what makes the rest
of a report impossible to trust.
If nothing is wrong
The report says so and you have paid £99 to find out
that your site is fine, which is a legitimate thing to buy. It will not be
padded with things that are technically true in order to look like value.